How It Works

The Monthly Loop

Watch how the system runs every month — from input to deploy to update.

The Monthly Loop — Click to Watch

Every tier runs on the same loop. The difference is how many formats it feeds.

Commitment
All retainer packages require a minimum 3–6 month commitment. Month one builds the foundation. Months two through six are where the system compounds.
Month 01 — Foundation
Build the system.

Geographic anchor shoot in your market. Brand alignment. System build. All deliverables produced and ready to run before the month closes. This is where the infrastructure gets laid.

Months 02–06 — Sustaining
Run the loop.

Monthly production cycle on the established system. Vehicle swaps, offer updates, and event mentions covered within your included punch rounds. Creative compounds — it doesn't restart.

Each month, every tier delivers the same loop.

This replaces the need to reshoot ads every time your offers or inventory change.

01
One core commercial
Built for your market. Your vehicles. Your geography.
02
Multiple cutdowns and formats
TV, social, digital — all from the same production. No rebuilds between placements.
03
Same-day updates for offers and inventory
APR changes. Lease terms shift. New vehicle priority. The system updates — not next cycle.
04
Up to 2 structured update cycles per month
Included in your sustaining rate. Vehicle swaps, offer updates, event mentions — covered.
How It's Different

"Most dealers are paying to rebuild the same ad every month. Vector Crest builds it once — then runs it as a system."

Starting Out

Most dealers start with a single 3-month campaign to test the system before scaling. The minimum commitment is designed for exactly that — enough runway to see the system compound, without overcommitting before you've seen the results.

Tier 01
Launch
Month 1 — Foundation
Includes geographic anchor shoot
$4,500
Months 2–6 — Sustaining
Per month
$3,500
3–6 month minimum commitment
Contract Totals
3 Months
$11,500
$4,500 + $3,500 × 2
12 total deliverables
6 Months
$22,000
$4,500 + $3,500 × 5
24 total deliverables
Who it's for

Dealers wanting to establish a baseline of quality content. Clean entry point with room to grow. Broadcast presence and a social component that moves with your inventory.

Monthly Deliverables
:30 TV :15 TV :30 FB :15 FB
Included in sustaining months: Up to 2 punch rounds per cycle — vehicle swaps, offer updates, disclaimer changes, and OEM event mentions. No additional charge within this limit.
Tier 02
Momentum
Month 1 — Foundation
Includes geographic anchor shoot
$6,500
Months 2–6 — Sustaining
Per month
$5,000
3–6 month minimum commitment
Contract Totals
3 Months
$16,500
$6,500 + $5,000 × 2
18 total deliverables
6 Months
$31,500
$6,500 + $5,000 × 5
36 total deliverables
Who it's for

Dealers ready to run consistent multi-platform campaigns. Full broadcast suite plus a meaningful social presence. Most dealers move here once they see what the system looks like running at full capacity.

Monthly Deliverables
:30 TV :15 TV :15 TV :30 FB :15 FB :15 FB
Included in sustaining months: Up to 2 punch rounds per cycle — vehicle swaps, offer updates, disclaimer changes, and OEM event mentions. No additional charge within this limit.
Tier 03
Pinnacle
Month 1 — Foundation
Includes geographic anchor shoot
$9,000
Months 2–6 — Sustaining
Per month
$7,000
3–6 month minimum commitment
Contract Totals
3 Months
$23,000
$9,000 + $7,000 × 2
30 total deliverables
6 Months
$44,000
$9,000 + $7,000 × 5
60 total deliverables
Who it's for

Dealers who want complete platform coverage every month. Nothing left on the table. Every format, every placement, every cycle — covered.

Monthly Deliverables
:30 TV :15 TV :15 TV :06 TV :06 TV :30 FB :15 FB :15 FB :06 FB :06 FB
Included in sustaining months: Up to 2 punch rounds per cycle — vehicle swaps, offer updates, disclaimer changes, and OEM event mentions. No additional charge within this limit.
Additional Production Cycles

When the campaign outperforms the cycle.

Sometimes a campaign launches, it performs, and the dealer wants to run a second full set of deliverables within the same month against a different vehicle lineup or opportunity. That's not a punch — that's a second production cycle.

Because the geographic anchor and brand system are already in place, a second cycle within the same month is priced as a flat add-on. The infrastructure exists — this is purely production and output.

Additional cycles are scheduled around the primary production commitment and are subject to availability.

Launch
Second full set of 4 deliverables
$1,500
Momentum
Second full set of 6 deliverables
$2,500
Pinnacle
Second full set of 10 deliverables
$3,500
One-Off Production

Not ready for a retainer?

One-off production is available for dealers who need a single deliverable outside of a retainer relationship. The work is the same quality. The system isn't — which is reflected in the rate.

A retainer builds cinematic infrastructure over time. A one-off builds a single asset. If you run consistent campaigns, the math on a retainer is significantly better.

One-off projects are subject to availability and scheduled around active retainer commitments.

:30 TV
$4,500
:15 TV
$3,000
:30 FB / Instagram
$2,500
:15 FB / Instagram
$2,000
:06 TV / FB
$1,500
Rush Production

When the timeline compresses.

Rush production is available for retainer clients who need a deliverable outside the standard monthly cycle — an incentive window that opened late, a market event that moved up, a campaign that needs to ship fast.

Retainer clients receive a lower rush premium because the infrastructure is already in place. One-off rush reflects the reality of building under pressure from scratch.

Rush requests are subject to availability. Requests confirmed by Wednesday noon deliver Friday. Availability is always secondary to active retainer commitments.

Launch Retainer
48–72 hour turnaround
+$1,500
Momentum Retainer
48–72 hour turnaround
+$2,000
Pinnacle Retainer
48–72 hour turnaround
+$2,500
One-Off Rush
+50% of one-off rate
+50%
Ready

Ready to see what your market looks like done right?

Vector Crest takes a limited number of dealership partners. If you're ready to move past generic and build something that holds — let's talk.

Get in Touch